MY PORTFOLIO
Digital Communications and Strategy
DIGITAL COMMUNICATIONS IS MORE THAN POSTING
Digital communication, for me, begins with asking: who is this for, and what do they need to feel? Whether I’m writing a caption, a newsletter, or a campaign message, I’m thinking about tone, rhythm, voice and the emotional truth behind the message but mostly importantly who is behind the message and what they need to feel reading it.
At Peeple Online, I challenged dominant narratives by centering African voices and reworking language to feel familiar, urgent, and dignified. In corporate spaces, I understood that the setting and language may change but the story needs to move the reader. I write for the reader, not the algorithm. I strategise with the audience in mind, not just the brand. And wherever I work, the question is the same: how do we say something that matters and makes sense to the people it ismeant for?
I’ve worked on storytelling and visibility strategies for grassroots media platforms, global conferences, university media houses, and sustainability-focused organizations. My approach is always the same, where is the human in all of this?
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Sustainable Storytelling
WE CANNOT RE-IMAGINE THE FUTURE WITHOUT COMMUNITY
I use storytelling to humanise policy, bring data to life, and amplify voices often excluded from the sustainability conversation especially in the Global South.
I began my journey in journalism and political studies where I learnt about the importance of knowledge creation and preservation. Working in community broadcasting in Makhanda taught me that our responsibility as writers and broadcasters is to bridge the gap between the community and the institutions meant to serve them.
When I joined Peeple Online, my goal was to diversify the content. It was to create space for young Africans to speak on their own terms about climate, identity, land, and sustainability. The more I listened, the more I learnt. The more I asked, the less I knew and delved deeper.
Sustainable storytelling, for me, is a commitment: to document truth, to archive dignity, and to co-own the narrative with those often left out of the room. Whether it’s an academic, a farmer, a healer, or a youth activist, everyone deserves to see themselves reflected in the solutions we imagine. That’s why my work focuses not only on what we say, but how we say it, who gets to say it, and where it gets remembered.
In a world rushing to simplify, I slow down to translate. To localise. To humanise. Because if our stories are not preserved, co-owned, and carried, they are not sustainable.
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Community Engagement and Impact
IMPACT IS MORE THAN POLICY AND TIMELINES
My approach to engagement is grounded in the belief that storytelling must live among the people it hopes to serve. Through platforms like Peeple Online and Sakhithemba, I have helped build youth-centered, African-rooted spaces that exist both online and on the ground. Where people are not just seen, but heard.
From a running club across three cities focused on sustainable living and mental well-being, to collaborating with local voices through content and storytelling projects, my work emphasizes showing up not just publishing. These initiatives taught me that true communication is listening first, speaking second.
But community impact is not only horizontal. My presence at industry events, conferences, and policy spaces whether engaging at Africa Energy Week or interviewing concerned citizens outside those same venues reflects my belief that being in the room is not enough. You must bring the community with you, ask better questions, and stay rooted in the people, not the podium.
I chose sustainable communications because I believe storytelling can protect culture, preserve dignity, and reshape the narrative especially in Africa, where knowledge and wisdom live far beyond formal institutions. If our work doesn’t carry the voice of the people, what is it echoing?
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Media Production
OUR STORIES IN MOTION
My background in journalism and production allows me to shape narrative through video, audio, and visual storytelling. From scripting and directing to co-producing community-centered content, I bring stories to life that are both relatable and reflective.
I hold a journalism degree from Rhodes University’s School of Journalism, which provides a strong foundation in storytelling, content creation, and media ethics. Building on this academic background, I have developed practical expertise in webcasting, scripting, and community radio production skills I’ve actively applied to sustainable storytelling initiatives.
Through community radio, I have engaged local audiences by translating complex sustainability issues into accessible and relatable narratives.
My media production work spans digital magazines, video content, and social media campaigns for projects such as RUTV, Peeple Online, and the Finance in Common Summit, showcasing my ability to create compelling multimedia content that drives engagement and impact.
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